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ScopeQR

Branded QR codes

Create a QR code with your logo

A logo can make a QR code feel more on-brand, but it also changes scan reliability. The safest approach is strong contrast, enough quiet space, and a modest centered logo.

Why logo placement changes scannability

A QR code works because scanners identify key patterns and decode the remaining data. When you cover the center with a logo, the code needs enough error correction to survive that interruption.

ScopeQR automatically raises the effective error correction level when you upload a logo so the branded code stays more reliable.

How to make branded QR codes scan reliably

Use dark foreground colors on a light background, keep the logo reasonably small, and avoid low-contrast combinations. Export SVG or high-resolution PNG for print.

  • Use high contrast between the code and the background.
  • Leave a clear quiet zone around the QR code.
  • Keep the logo centered and modest in size.
  • Test the final design on multiple phones before publishing.

Where logo QR codes work best

Logo QR codes fit restaurant table cards, packaging, retail displays, event signage, printed flyers, and branded business cards.

Common questions

Can I add a PNG, JPG, or SVG logo?

Yes. ScopeQR supports common logo formats and centers the image inside the code.

Will a logo make my QR code stop working?

It can if the logo is too large or contrast is too low. Use strong contrast and test the final code.

Which export format is best for print?

SVG is usually best for print because it scales cleanly and preserves sharp edges.

Do I need a dynamic QR code to use a logo?

No. A static QR code can use a logo. Dynamic matters only if you need editability or analytics.

Start building a branded QR code

Upload a logo, tune the design, and test before you print.